Ottawa,
Ontario and Spring VON, San Jose, CA Booth 1335 (PRWEB) March 15, 2006
– Natural Convergence Inc., a supplier of VoIP (Voice over IP)
application software for Service Providers, today announced general
availability of silhouette Release 2.0, the latest version of its
flagship product aimed at Service Providers targeting the small
business market.
Silhouette is a hosted VoIP system that replaces
traditional key systems in small businesses (5 – 50 employees). It
provides end-users with a system that is easy to manage with all the
familiar features of a key system. Small businesses benefit from the
significant cost savings provided by VoIP and the added advantage of
having no premises-based switching equipment to install or maintain.
"Customers require a flexible system that allows them to
easily move to new locations, add new employees, expand services and
change features on the fly, without incurring the high cost of
equipment upgrades," said Maggie Sommers, Executive VP Sales/Partner,
Vaspian. "In a market that has been underserved technologically,
Vaspian is seeing phenomenal growth. With silhouette, customers are
signing long term contracts, which is unheard of in the small to
mid-size market."
Silhouette Release 2.0 introduces a set of new features for small businesses including:
- Attendant
Console - The receptionist can now oversee multiple lines in an
organization when using the new Monitor Group feature and together with
the Mitel 5448 Programmable Key Module can monitor lines of individual
employees and see when lines are busy, allowing for efficient handling
of incoming calls
- Familiar Group Secretary functionality
can be achieved by combining the latest release of silhouette with the
Mitel 5412 Programmable Key Module
- CLIDs (Calling Line ID) provide the called party with the user’s personal number to return the call
- New web page which simplifies operation and streamlines usage
- Support of basic analog phones, along with Mitel 5224 IP phone and Mitel 5220 IP phone
- New Conference Unit for conference rooms and executive offices (Mitel 5310)
- Reseller branding enabling Service Providers to sell under different brands
"With
the general availability of silhouette 2.0, Service Providers can now
offer small business customers an enhanced, scalable VoIP solution that
is easy to deploy and support," said David Cork, CEO, Natural
Convergence. "We believe a significant business opportunity exists for
Service Providers to implement and develop solutions that serve the
small business market, and silhouette 2.0 is designed specifically to
be simpler and more cost effective for small businesses, improving its
overall attractiveness to the market."
Silhouette is particularly attractive to Service
Providers as it offers cost savings and increased revenue opportunities
and a simple-to-use, cost effective communications service to the end
customer. With almost 40% of small business owners interested in
purchasing a phone system as a hosted service (Yankee Group 2004 SMB
Bundled Communications Survey) a significant opportunity awaits Service
Providers interested in generating new revenues and expanding their
customer portfolio.
"We are excited to add the hosted key system to our
product portfolio of small business services because we know the market
demand is there and we’ve seen it firsthand," said John Wind, Chief
Marketing Officer, Proximiti Communications, a Service Provider and
Natural Convergence partner. "silhouette 2.0 clearly addresses the
common issues of a small business from simplifying end-user
installation to day-to-day usage, and allows us to better serve the
small business while keeping our operating expenses in check."
The announcement comes at an exciting time for Natural
Convergence as the company has started to get significant traction in
the market.
Natural Convergence will be demonstrating silhouette
Release 2.0 at the Spring VON 2006 Conference and Expo (Booth #1335)
taking place at the San Jose McEnery Convention Center, March 14-17,
2006. For show details, visit www.von.com.
About Natural Convergence
Natural Convergence develops carrier-grade software that enables
Service Providers to deploy hosted VoIP services for the huge yet
untapped Small Business market. Its silhouette application replaces
traditional key systems, combining familiar functionality with powerful
cost and performance advantages. Its go-to-market channel strategy is
optimized to the buying habits of small businesses -- from Value Added
Resellers, through Service Providers and OEMs. Natural Convergence is
headquartered in Ottawa, Canada. For more details, visit
www.naturalconvergence.com or call (613) 280 2000.
About Vaspian Vaspian delivers
tomorrow's communications services for you, today. We provide
state-of-the-art solutions customized for your specific business needs,
because we understand that your business requirements come before any
technology or product decisions -- not the other way around. Vaspian
serves communications service providers, large enterprises, and
small-to-midsize businesses. For more information please visit
www.vaspian.com.
About Proximiti
Proximiti
Communications, Inc. is a leading provider of innovative, powerful and
complete IP communications solutions to business and residential
customers nationwide. These complete communications solutions include
telephone service, high-speed Internet access, enhanced features,
equipment and more -- all designed to improve communications and
customized to meet individual needs and budgets. In addition to
award-winning services, Proximiti delivers a consultative sales
approach and first-class customer service, backed by a knowledgeable
management team with over 100 years of telecommunications experience.
Proximiti Communications, Inc. is a subsidiary of Proximiti
Technologies, Inc. Proximiti Technologies also owns SipStorm, a
wholesale provider of VoIP services and products. For more information,
visit www.proximiti.com.
To arrange for a product briefing or interviews, please contact:
Kathryn Schwab
PR Consultant for Natural Convergence
613-836-7772
kathryn.schwab @ naturalconvergence.com
or
Shelley Mullins
PR Consultant for Natural Convergence
613-592-1789
shelley.Mullins @ naturalconvergence.com